Scios.ai

STRATEGIC DECISION INTELLIGENCE FOR CONSUMER MARKETS Scios models how people make choices to answer your WHY, WHAT-IF and HOW-TO questions THE SYMBOL -- MOCKINGBIRD WITH FIBONACCI-INSPIRED BODYTHE NAME -- SCI (science) + OS (Operating System) In every corner of the world, crucial events are unfolding, holding the potential to influence your business. With billions of individuals engaged in work, commerce, education, and travel, it becomes essential to understand their next moves. How can we captivate their attention? Will their preferences shift? Are they embracing emerging trends? Countless inquiries and abundant possibilities lie ahead. Decide to make it happen product launch What is the optimal product launch strategy? product design What product features make our offering competitive? product experience How do we improve our product experience to deliver growth? quantify strategy What is the impact of our purpose-driven strategy on the bottom line? define strategy What is the best unified strategy that balances short-term sales goals with long-term brand health? goal optimization How much budget do we need to reach our revenue goal? marketing message What marketing message should we use to win most market share? pricing What happens to sales if we increase prices? marketing investment What is the optimal marketing investment strategy? customer churn How can we decrease customer churn? touchpoint effectiveness What is our touchpoint effectiveness? promotions How do our promotions affect long-term brand health metrics? Scios Leads the Way: Have CONFIDENCE in YOUR STRATEGIC DECISIONS Embrace a new era of profound consumer market insights. Seamlessly explore a plethora of questions and uncover a wealth of answers. Harness the power to experiment with diverse options, identify potential issues in advance, and proactively avert them. We firmly believe that confidence thrives on an experimental mindset. So, empower yourself to answer confidently the question: "What should I do next?" Harness the Game-Changing Potential of Decision Intelligence In an era defined by rapid change, establishing a robust competitive advantage is paramount. Your advancement hinges on the ability to swiftly and confidently take action. Introducing Scios, a human-centric AI platform that empowers your organization to craft, assess, and enhance strategic decisions. It serves as an indispensable tool to keep you informed, up-to-date, and instilled with unwavering confidence. Empower Your Business with Swift, data-backed Strategic Decisions By eliminating doubts about your direction, you free up valuable resources and energy to drive creative solutions. With a clear sense of purpose, you can accelerate your planning and execution processes, ensuring timely and effective implementation of your strategic initiatives. Let Scios empower your organization to unlock its true potential for innovation and rapid progress. PREDICTIVE MODEL-AS-A-SERVICE Governed self-service models, founded in extensive research from behavioral economics, capture the physics of consumer decision making to deliver accurate predictive and prescriptive analytics, fast. DIGITAL CONSUMER TWINS Augment predictive models with accurate virtual representations of consumers to help organizations configure and calibrate their decision systems with the pace of the market. TRUST and INSIGHT for human-AI collaboration Build trust and reliability in human-AI collaboration through a human-centric narrative of outcome-to-cause and promote system adoption. Explore the Digital Twin of Your Market and Understand its dynamics We harmonize multiple data sources and research in a parallel digital twin of the market where we integrate your consumers. These virtual consumers represent human values and perceptions; they follow their own decision drivers and choice processes. Scios models human choices to answer your WHY, WHAT-IF and HOW-TO questions. And yes, you can enter this world and freely try out several possible courses of action with ZERO RISK. UNIFY Harmonize multiple data resources and research. Integrate your consumers into a digital twin of the market. Populate your predictive models with virtual consumers who represent human values, perceptions, decision drivers, and choice processes.. UNDERSTAND Explore different predictive models to answer your what-if and how-to questions. Find insights based on deep customer understanding. Run several scenarios with zero risk. GO AS FAR AS YOU CAN SEE AND YOU WILL SEE FURTHER ADAPT Try different options, spot problems early and take actions to avoid them. Use the knowledge to take fast and efficient strategic decisions. Focus to innovate, accelerate and build even more of your organization $20B+ of investment decisions made by enterprises using Scios Platform 300+ models developed for wide-ranging applications from product launches to pricing analyses 60+ companies including Fortune 500 companies 70 FTE years development time invested to ensure the highest degree of precision available Strategic Decision Intelligence company that builds human-centric AI. We model how people make choices to answer your WHY, WHAT-IF and HOW-TO questions. HOME PLATFORM Overview What's new CASE STUDIES BLOG CONTACT Copyright© 2009 - 2023 Motivo Labs EOOD. All Rights Reserved. Privacy Policy We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies. We do not sell your personal information.Cookie SettingsAccept Reject AllManage consent Close Privacy Overview This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the ... Necessary Necessary Always Enabled Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously. 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These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. Advertisement Advertisement Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads. Others Others Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet. SAVE & ACCEPT --- HUMAN-CENTRIC AI PLATFORM DESIGN, EVALUATE AND IMPROVE YOUR ORGANIZATION'S STRATEGIC DECISIONS SIMULATOR OF HUMAN BEHAVIOR Scios unifies your analytics, forecasts your outcomes, and improves your processes. At its core, it models human behavior in aggregate (e.g., consumers buying products, citizens voting, audiences choosing what to watch, etc.). On the outside, it is a collaborative analytics workflow that connects business leaders, analysts, and stakeholders through a decision-support system. PILLARS OF THE PLATFORM DIGITIZED CONSUMER TWINS Your predictive models are populated with virtual consumers, representing human values, perceptions, decision drivers, and choice processes. INTERCONNECTED PREDICTIVE AND PRESCRIPTIVE MODELS Leverage your industry and business problem specific models to answer your what-if and how-to questions or deploy a unified view of the market to build coherent multi-objective and multi-metric strategies FORESIGHT / DIRECTION AND INTERPRETABILITY Devise resilient blueprints for growth and value creation. Understand the causal relationship through a human-centric narrative. And use that knowledge to optimize and adapt to change, fast. SCIOS UNIFIES YOUR MARKET, EXPERTISE AND DATA The platform connects data and expertise to the dynamics of consumer decision making, delivering decision intelligence and collaborative analytics. Scios harmonizes multiple data sources and research, integrating consumer, competitive and macro-economic data into a digital twin of the market. With the Scios platform you can integrate data on sales, marketing, and more for you and your competitors. GET ACTIONABLE ANSWERS TO YOUR QUESTIONS Why have your SALES dropped? Why does customers' CONSIDERARATION of your product decline? How does PRICE contribute to Sales? How does Paid Media / Marketing contribute to PERCEPTIONS? Which MARKETING CHANNELS did pay off? How much is the brand reliant on the fact that they have been present on the market for a long/short time? How much are DISCOUNTS changing the mind of the consumers? RUN ATTRIBUTION ANALYSIS AND UNDERSTAND RELATIVE IMPORTANCE OF MANY DIFFERENT FACTORS RUN WHAT-IF SCENARIOS AND OPTIMIZATION TO FIND BEST PATH FORWARD What if you stop INVESTING in a channel? What if you increase your PRICES? What if you IMPROVE your customer service? What if you invest more? What if you stopped a marketing channel? What if a competitor releases similar product? RUN OPTIMIZATION ANALYSIS TO GET OPTIMAL BUDGET ALLOCATION AND STRATEGY FOR REACHING YOUR SALES GOALS How to OPTIMIZE your budget? How to improve your BRAND HEALTH? How to reach a REVENUE GOAL? RUN CHURN AND RETENTION ANALYSIS TO UNDERSTAND YOUR CUSTOMERS DYNAMICS Where did our customers come from? Where did our customers get to? What is our NET ADD? How many new customers do we have? Strategic Decision Intelligence company that builds human-centric AI. We model how people make choices to answer your WHY, WHAT-IF and HOW-TO questions. HOME PLATFORM Overview What's new CASE STUDIES BLOG CONTACT Copyright© 2009 - 2023 Motivo Labs EOOD. All Rights Reserved. Privacy Policy We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies. 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SAVE & ACCEPT --- CASE STUDIES Drive success $30+ B of investment decisions made by enterprises using Scios Platform 300+ models developed for wide-ranging applications from product launches to pricing analyses 60+ companies including Fortune 500 companies +9M new subscribers What strategy wins the most Market Share? Read More 42% increase in ratings What is the most optimal strategy? Read more +7M profit How do we demonstrate ROI? Read More 42% increase in ratings What is the optimal investment strategy? Do you want to know how a broadcast company doubled ad rates, had 42% higher ratings and had its shows selected confidently? Read More 75 new shows How do we improve our product experience to deliver growth? read more 99% accuracy How much budget do we need to reach our goal? read more 60% reduced costs How do we optimize our investment? read more 3.1% adjustment What is the optimal product launch strategy? read more 42% riderships How much budget do we need for our goal? read more 20% participation How do we engage our loyal users? read more what scios users say testimonials Market shines in simulating events that have never happened in real life, such as a new competitor entering the market. Director Analytics What I like best about Market is being able to break down the siloes between separate sets of data that often can’t talk to each other. Not to mention, they have wonderful customer support. Senior Analyst We need more than insight. We need to turn insight into daily action. Market helps us deliver on those needs. President We have been impressed by Market’s ability to not only measure media channel ROI, but also simulate future outcomes. Media Agency CEO Market shines in simulating events that have never happened in real life, such as a new competitor entering the market. Director Analytics By bringing our teams’ collective body of knowledge into one decision-making tool, Market enables us to test what-if scenarios our current econometric models simply don’t address. Senior Research Manager Strategic Decision Intelligence company that builds human-centric AI. We model how people make choices to answer your WHY, WHAT-IF and HOW-TO questions. HOME PLATFORM Overview What's new CASE STUDIES BLOG CONTACT Copyright© 2009 - 2023 Motivo Labs EOOD. All Rights Reserved. Privacy Policy We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies. We do not sell your personal information.Cookie SettingsAccept Reject AllManage consent Close Privacy Overview This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the ... Necessary Necessary Always Enabled Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously. CookieDurationDescriptioncookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. Functional Functional Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features. Performance Performance Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors. Analytics Analytics Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. Advertisement Advertisement Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads. Others Others Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet. SAVE & ACCEPT --- Platform Release 11.2 Churn & retention analisys Churn & Retention Capability to analyze and compare dynamics for each brand for different (or all) segments in the market. Compare customers numbers Visualize comparison of customers/subscribers during the time period you have selected to analyze. Net Add Overview Get an idea what the Net Add is for the period you analyze – how many customers are lost, won or retained. Detailed View of the Dynamics of the Customers Compare, copy, paste, analyze the numbers of where your customers go to or come from. Touchpoints Synergy Synergy in Paid decomposition in Attribution Analysis relates to how all touchpoints selected in the analysis interact with each other. What this means is that in some cases, TV might work well on its own, and Social Media could be performing below standards, but combined the two touchpoints work well and complement each other. Synergistic Effects in Attribution Redesign of Attribute Types Page You talked, and we listened – we modified one of the most difficult to comprehend pages in Market – the Attribute Types. We upgraded its UI so that it is clearer what each type means, easier to set whether it is objective or subjective, easier to select the Price attribute. We added a brief overview for each of the types in its section so that its description is right in front of you. What we are working on Strategy Boards Not just a dashboard, but rather a human narrative that provides both valuable insights and power to explore easily even further cause-and-effect. Validation Process Simplify the validation process and eliminate the need of repetitive edit-complete workflows Previous Releases Release 11 Redesign of all analysis, customizable export of the results, collapsible menus, improved visualization of the attribution results, easy-to-access report filters, data tables for the results that can be sorted and copied, sensitivity analysis for multiple touchpoints, etc. Release 11.1 Goal Seeker, Strategy and Results from the Goal Seeker, Visualization of the results of the seeker, capability to save them as a new experiment or override the current values, Improvements on the alrogorithm for rationality Strategic Decision Intelligence company that builds human-centric AI. We model how people make choices to answer your WHY, WHAT-IF and HOW-TO questions. HOME PLATFORM Overview What's new CASE STUDIES BLOG CONTACT Copyright© 2009 - 2023 Motivo Labs EOOD. All Rights Reserved. Privacy Policy We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies. We do not sell your personal information.Cookie SettingsAccept Reject AllManage consent Close Privacy Overview This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the ... Necessary Necessary Always Enabled Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously. CookieDurationDescriptioncookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. Functional Functional Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features. Performance Performance Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors. Analytics Analytics Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. Advertisement Advertisement Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads. Others Others Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet. SAVE & ACCEPT