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How It Works Use Cases Survey Augmentation Competitive Conquesting Customer Insights Segment-of-One Marketing Agentic Simulation Insights The Hidden Pet Economy The $3K Beauty Customer Say vs. Buy The Mouthwash Signal Values-Aligned Customer 88 Tried It. Only 12 Stayed. The Cross-Brand Shopper Question 11: The Canonical Upgrade Amazon Report: I Know What You Bought Last Summer About Us Try it Now Ario — See what your customer buys elsewhere Your best customer spent $847 at your biggest competitor last month. Ario shows you what you're missing. See what's possible ↓ Try it Now Brands that Ario supports Walmart Costco Amazon Instacart Albertsons Sam's Club Kroger Target Sephora Home Depot CVS Chewy Nike Ulta Walgreens Lululemon Petco Whole Foods Walmart Costco Amazon Instacart Albertsons Sam's Club Kroger Target Sephora Home Depot CVS Chewy Nike Ulta Walgreens Lululemon Petco Whole Foods The data Not modeled.Not surveyed.Real Purchase Data. Ario connects directly to consenting consumers' purchase data across every major retailer. What you see is what they actually bought. Millions of Transactions Real purchase transactions from consenting consumers across every major retailer. 100+ Brand Connections Grocery, mass, club, e-commerce, beauty, pet — the full retail picture. SKU Level Granularity Item-level transaction data. Not categories, not baskets — individual products. Better decisions start with better data. Survey Augmentation Agentic Simulation Customer Insights Competitive Conquesting Segment-of-One Marketing Survey Augmentation Add purchase history to every survey you run Append real purchase data to survey responses. See what people actually buy — not just what they say. Learn more → Question 11 Live Survey + Purchases AirPods Pro$189 MX Master 3S$89 USB-C Cable$12 Agentic Simulation Test decisions before you make them Digital twins built from real purchase data. Simulate pricing, competition, and launches. Learn more → Twin Persona Ready Initializing twins... 0% +18%Return rate 2,340Switch back $1.2MIncremental Confidence: 94.2% 2,340 twins · 12-mo data Customer Insights See your competitor's best customers Track share of wallet, brand switching, and competitive behavior with real transaction data. Learn more → Share of Wallet Live New data unlocked 0%Your share 0%Amazon share You$380 Amazon$520 Your data Via Ario Pet food · Annual Competitive Conquesting Win back the spend you're losing See what your customers buy at competitors — and pull that revenue back through paid media or your own channels. Learn more → Brand Switch Live Brand A Brand B Segment-of-One Marketing Personalize for individuals, not segments A unified 1:1 view of each shopper — powering AI-driven promotions and loyalty rewards. Learn more → Customer 360 Syncing JL Jessica Liu ID-00482 · Loyalty Gold Building full profile... Your data Organic buyer Pet parent Loyalty Gold Discovered via Ario Chewy auto-ship Premium pet food Wellness supplements Nike member Whole Foods weekly Data Stories What the data reveals The Invisible Pet Economy Imagine discovering your most loyal subscriber is secretly spending $1,440/year at three of your competitors — on a category you didn't even know they cared about. Read the full story → File 02 The $3K Beauty Customer Your $300 customer is actually worth $3,000 The “casual” shopper you’ve been ignoring is your highest-value customer — they’re just spending the other 90% somewhere else. Read the full story → File 03 Say vs. Buy What they say ≠ what they actually buy Your survey data has been wrong all along — and the gap between stated preference and real behavior is costing you millions. Read the full story → See all stories → See Ario in Action Ready to see what else your customer buys? Connect your Amazon account and see real purchase data in under 30 seconds. Try it Now → ↑ --- How It Works Use Cases Survey Augmentation Competitive Conquesting Customer Insights Segment-of-One Marketing Agentic Simulation Insights The Hidden Pet Economy The $3K Beauty Customer Say vs. Buy The Mouthwash Signal Values-Aligned Customer 88 Tried It. Only 12 Stayed. The Cross-Brand Shopper Question 11: The Canonical Upgrade Amazon Report: I Know What You Bought Last Summer About Us Try it Now Ario — See what your customer buys elsewhere Your best customer spent $847 at your biggest competitor last month. Ario shows you what you're missing. See what's possible ↓ Try it Now Brands that Ario supports Walmart Costco Amazon Instacart Albertsons Sam's Club Kroger Target Sephora Home Depot CVS Chewy Nike Ulta Walgreens Lululemon Petco Whole Foods Walmart Costco Amazon Instacart Albertsons Sam's Club Kroger Target Sephora Home Depot CVS Chewy Nike Ulta Walgreens Lululemon Petco Whole Foods The data Not modeled.Not surveyed.Real Purchase Data. Ario connects directly to consenting consumers' purchase data across every major retailer. What you see is what they actually bought. Millions of Transactions Real purchase transactions from consenting consumers across every major retailer. 100+ Brand Connections Grocery, mass, club, e-commerce, beauty, pet — the full retail picture. SKU Level Granularity Item-level transaction data. Not categories, not baskets — individual products. Better decisions start with better data. Survey Augmentation Agentic Simulation Customer Insights Competitive Conquesting Segment-of-One Marketing Survey Augmentation Add purchase history to every survey you run Append real purchase data to survey responses. See what people actually buy — not just what they say. Learn more → Question 11 Live Survey + Purchases AirPods Pro$189 MX Master 3S$89 USB-C Cable$12 Agentic Simulation Test decisions before you make them Digital twins built from real purchase data. Simulate pricing, competition, and launches. Learn more → Twin Persona Ready Initializing twins... 0% +18%Return rate 2,340Switch back $1.2MIncremental Confidence: 94.2% 2,340 twins · 12-mo data Customer Insights See your competitor's best customers Track share of wallet, brand switching, and competitive behavior with real transaction data. Learn more → Share of Wallet Live New data unlocked 0%Your share 0%Amazon share You$380 Amazon$520 Your data Via Ario Pet food · Annual Competitive Conquesting Win back the spend you're losing See what your customers buy at competitors — and pull that revenue back through paid media or your own channels. Learn more → Brand Switch Live Brand A Brand B Segment-of-One Marketing Personalize for individuals, not segments A unified 1:1 view of each shopper — powering AI-driven promotions and loyalty rewards. Learn more → Customer 360 Syncing JL Jessica Liu ID-00482 · Loyalty Gold Building full profile... Your data Organic buyer Pet parent Loyalty Gold Discovered via Ario Chewy auto-ship Premium pet food Wellness supplements Nike member Whole Foods weekly Data Stories What the data reveals The Invisible Pet Economy Imagine discovering your most loyal subscriber is secretly spending $1,440/year at three of your competitors — on a category you didn't even know they cared about. Read the full story → File 02 The $3K Beauty Customer Your $300 customer is actually worth $3,000 The “casual” shopper you’ve been ignoring is your highest-value customer — they’re just spending the other 90% somewhere else. Read the full story → File 03 Say vs. Buy What they say ≠ what they actually buy Your survey data has been wrong all along — and the gap between stated preference and real behavior is costing you millions. Read the full story → See all stories → See Ario in Action Ready to see what else your customer buys? Connect your Amazon account and see real purchase data in under 30 seconds. Try it Now → ↑ --- How It WorksUse CasesSurvey AugmentationCompetitive ConquestingCustomer InsightsSegment-of-One MarketingAgentic SimulationInsightsThe Hidden Pet EconomyThe $3K Beauty CustomerSay vs. BuyThe Mouthwash SignalValues-Aligned Customer88 Tried It. Only 12 Stayed.The Cross-Brand ShopperQuestion 11: The Canonical UpgradeAmazon ReportAbout UsTry it Now How Ario works 1 Make an Offer — Trade points, discounts, or VIP access for a quick data connection. 2 Customer Links — They log in to any account you choose — Amazon to Zara, 100+ retailers. 3 Data Flows In — Verified transactions stream into your CRM or personalization engine. 1Make an Offer 2Customer Links 3Data Flows In Exclusive offer from Greenleaf Market G Greenleaf Market rewards@greenleafmarket.com · to sarah@gmail.com Just now Greenleaf Market Start earning 2x rewards Link your Amazon account and we'll give you double points on your next 3 purchases. 2X POINTS BONUS Claim offer Link and unlockexclusive benefits Sign in to Amazon Email address sara Password Link account Secured by Ario You're all set! Your Amazon account is now linked to Greenleaf Market. You'll start earning rewards automatically. 2x Points Bonus Active on your next 3 purchases Active Start shopping → Your data is protected by Ario Data Governance Built on permission, not surveillance Ario helps your brand maintain trust by collecting only data customers explicitly choose to share. No scraping, no tracking, no workarounds. Cleared for Enterprise GDPR & CCPA Compliant Compliant Customers must actively opt in to share their data. Nothing is collected without clear, informed permission. Full audit trail on every consent event. Automatic Expiry Enforced Account links automatically expire after one year. Customers are never unwittingly sharing data for an unlimited period. Renewal requires fresh consent. Enterprise-Grade Security Verified Built by cybersecurity veterans with decades of experience protecting sensitive data for banks, airlines, and Fortune 500 retailers. SOC 2 Type II compliant. Common Questions Frequently asked questions Everything enterprise teams ask before signing. If your question isn't here, get in touch. 01 How does Ario get data from sites like Amazon? Ario acts as the consumer's agent. We securely log in on their behalf (similar to how Plaid works in the finance world) to retrieve only the specific transaction data you've requested. There's no unauthorized access involved. 02 Is the data shared with anyone else? No. Ario is not a data co-op. Data is shared directly from a customer to your brand if they opt in. Other brands can't access that data, and you won't see data from anyone else's customers either. 03 Can a customer delete the data they share? You already have policies in place for handling data deletion. Ario-collected data follows the same rules. If a customer requests deletion, it's treated just like their other purchase data in your system. 04 Does Ario store customers' passwords? No. We use secure login tokens, not raw credentials. It's the same method used by platforms like PayPal and Venmo to enable persistent connections with banks. 05 How much data does my company get and for how long? You can choose from two options: a 12-month look-back of relevant purchase history, or a 12-month look-forward subscription with weekly updates. We intentionally limit the window to a year to keep things simple, clear, and consent-driven. See Ario in Action Ready to see what else your customer buys? Connect your Amazon account and see real purchase data in under 30 seconds. Try it Now → --- How It WorksUse CasesSurvey AugmentationCompetitive ConquestingCustomer InsightsSegment-of-One MarketingAgentic SimulationInsightsThe Hidden Pet EconomyThe $3K Beauty CustomerSay vs. BuyThe Mouthwash SignalValues-Aligned Customer88 Tried It. Only 12 Stayed.The Cross-Brand ShopperQuestion 11: The Canonical UpgradeAmazon ReportAbout UsTry it Now Ario  /  Use Cases  /  Survey Augmentation Add Question 11 to every survey you run Append real purchase history to survey responses. See what people actually buy — not just what they say. Try it Now → See how it works → Survey + Purchase Data Q11 Purchase data matched Q1 Q2 Q3 Q4 + Anker 622 MagGo $27.99 AirPods Pro (2nd Gen) $189.99 Logitech MX Master 3S $89.99 Survey Via Ario Q11 · Purchase history How It Works Three steps to the full picture 1 Run Your Survey Use any platform, any panel, any methodology. Your existing survey workflow doesn't change. 2 Add Question 11 One prompt at the end: "Connect your Amazon account." Ario handles the opt-in, consent, and data collection. 3 Get the Full Picture Purchase history appends to each response. Stated preference meets revealed behavior — retroactively, too. What You Unlock Turn stated preference into verified behavior Each insight is derived from real purchase data appended directly to your survey responses. Validation Behavioral Validation Verify survey responses against actual purchase data. What respondents say they do vs. what they actually do. Price perception vs. actual spend Brand preference vs. real purchase share Stated frequency vs. true purchase cadence Category interest vs. wallet allocation Longitudinal Longitudinal Context See the timeline behind each response — not a snapshot, but years of verified purchase behavior. 1-5 years of verified history Brand switching trajectories Seasonal purchase patterns Category expansion over time Cross-Category Cross-Category Intelligence Discover what else respondents buy beyond the category you're studying. Full basket composition Cross-category correlations Share of wallet by retailer Subscription and replenishment patterns Example Outputs What the data actually reveals Real output types from Ario's survey augmentation — powered by purchase data appended to every response. Say vs. Buy Price perception gap vs. actual purchase behavior Says "too expensive" above $20 Stated max Actually paid (last purchase) $23.67 Actually paid (avg. of 12 mo) $20.94 Bought above stated max 2 of 3 times Brand Trajectory Share of wallet shift over time Brand A (3 yrs ago) 85% Brand A (today) 20% Brand B (3 yrs ago) 15% Brand B (today) 80% Category Demand Purchase-verified product category distribution Children's toys 20 orders Remotes / clocks 5 orders Gaming peripherals 3 orders Other categories 0 orders Retroactive Enrichment Enrich past survey responses with new data Surveys enriched retroactively 1,247 responses New purchase data added 3.2 years avg Response match rate 94% Additional categories revealed 8.4 avg See It Yourself See your own Amazon data Connect your Amazon account and see what Question 11 looks like — with your own purchase history. Try it Now →