LensAi

AI-powered contextualcomputer visionad solution that monetizes any visual content and fine-tunes targeting through identifying objects, logos, actions, and context and matching them with relevant ads Get early access LensAI introduces an advancedin-image & in-video advertising solution that benefits all key stakeholders of the digital advertising ecosystem Publisher Innovative Ad Slots Offer: Previously unoccupied in-image and in-video spaces that receive users' max attention No manual work and pre-processing to serve ads Co-exist with traditional forms of advertising User Intelligent Ad: Less intrusive Eye-pleasing Highly relevant to the content Unobtrusively placed Clickable shopping feature Advertiser Significant ROI for Marketing Investments: Brand Awareness Ads: our unique associative advertising algorithm taps into the user's emotions and creates an urge to buy Product Ads: instant product/service sales straight from the relevant ad content in real time Before After Schedule a Call Meeting New Era Digital Marketing Challenges User’s Attention Publisher Efficient monetization of desktop and mobile web traffic: Ads Quality over Quantity Users feel overwhelmed and interrupted by too many or irrelevant digital ads, but they don't really mind the good ones. That's why contextual relevance is the core of LensAI advertising. Cross-Screen Challenges LensAI equips Publishers with tools to tune ad campaigns in a native way to any screen environment. Advertiser Skyrocketed advertising conversions: Precise Ad Targeting LensAI Contextual Engine enables ideal ad delivery by embedding ads straight into relevant visual content at the very same moment users are consuming that content allowing Advertisers to reach max engagement. Engaging Visuals We took an interactive approach to develop our Ad Formats and design them so that they look like shopping hints users may have seen in video games rather than traditional ads. LensAI as the Futureof Contextual Advertisingin a Privacy-First-and-Foremost World LensAI believes in delivering relevant ads to users across the web WITHOUT tracking users and eroding their trust via gathering third-party cookies Contextual Targeting While contextual targeting is a tried-and-true method of targeting users, LensAI is the only computer vision solution on the market that targets audiences based on the content they are interested in and drawn to, not personal information about users. Taking third-party cookies out of the advertising equation, LensAI prioritizes first-party relationships. Respect forUser Privacy As LensAI does not depend on cookies or alternative user-level identifiers, LensAI enables Advertisers to reach relevant audiences effectively and ethically - by tailoring ads to the context in which their audience is browsing rather than what user's identities or behaviors are. So, no hidden tricks whatsoever! Precise Targeting LensAI gives Advertisers the power to define the desired context for their ads by identifying what objects and other entities detected in the visual content count as relevant ones. LensAI opens the door to cookie-less world! From now on, creating personal ad experiences is done by placing ads in the right context. Yep, no privacy hackles detected! A new era in Online Advertising where the privacy of users comes first is just around the corner. Step into contextual advertising with LensAI Instant Seamless Sale Experience Bridging the gap between a moment of inspiration and a moment of sale 01 Publisher either creates the content of choice or uses previously published content 02 User comes across interest-based content 03 LensAI’s Associative Thinking AI performs in-depth aggregate analysis of visual, textual, and audio content to establish the best contextual ad perspective 04 Relevant ads are either embedded directly into objects detected in visual content or attached to the entire image or video scene in real time in less than a second 05 LensAI stimulates impulse purchasing among users and simultaneously offers a solution to satisfy the shopping urge LensAI in action See how publishers & advertisers have achieved their goals using LensAI's unique capabilities Learn moreabout product Thank you! You subscribed Thank you! Our managers will process your application and contact you. --- Our Mission To turn any visual content into an e-commerce marketplace Our Vision Seamless sale experience with no gap between a moment of inspiration and an actual sale Work with us! Let’s connect The Core Team Eric Wytiaz VP of Business Development As VP of Business Development, Eric is initiating a wide range of revenue opportunities for the company. Prior to Lens; Eric developed several early adoption media solutions for Fortune 2000 Brands, has incubated pioneering video strategies to acquisition, and has successfully built a network of brand, programmatic, agency and publisher partners. Michael Morrison Software Engineer A senior software engineer specializing in building and maintaining high availability database infrastructure and website systems. Sloan Sehr Advisor Sloan is our advisor with extensive and profound experience in crafting, developing, and managing cutting edge media solutions for the world’s top eCommerce and retail brands and is an avid fan of AI and baseball. Daniel Ehevich Advisor & Partnership Development Daniel, our advisor and a partnership liaison with brands and solution providers, brings over 10 years of user acquisition, digital advertising and mobile user monetization experience to LensAI. Pavel Shkliaev CEO/Founder Pavel is our founder and CEO, leader and visionary, IT entrepreneur & developer. Prior to LensAI, Pavel launched four start up projects with one successful exit. Konstantin Kosenkov CTO/Founder Konstantin is the mastermind behind our AI, a co-founder and a CTO. Konstantin has been an IT architect, a software engineer, and a leading developer of large start-ups for more than 25 years. Tanya Mamusheva CPO Tanya is our CPO, a cross-functional leader, bringing the organization together to meet business goals. Tanya puts forward a wealth of experience and knowledge of industry to LensAI. Anna Morrison Executive Assistant Anna is acting as the point of contact between the executives and internal or external colleagues. Anna brings over 15 years of English language teaching and has a proven record in education management industry. Eric Wytiaz VP of Business Development As VP of Business Development, Eric is initiating a wide range of revenue opportunities for the company. Prior to Lens; Eric developed several early adoption media solutions for Fortune 2000 Brands, has incubated pioneering video strategies to acquisition, and has successfully built a network of brand, programmatic, agency and publisher partners. Michael Morrison Software Engineer A senior software engineer specializing in building and maintaining high availability database infrastructure and website systems. Sloan Sehr Advisor Sloan is our advisor with extensive and profound experience in crafting, developing, and managing cutting edge media solutions for the world’s top eCommerce and retail brands and is an avid fan of AI and baseball. Daniel Ehevich Advisor & Partnership Development Daniel, our advisor and a partnership liaison with brands and solution providers, brings over 10 years of user acquisition, digital advertising and mobile user monetization experience to LensAI. Pavel Shkliaev CEO/Founder Pavel is our founder and CEO, leader and visionary, IT entrepreneur & developer. Prior to LensAI, Pavel launched four start up projects with one successful exit. Konstantin Kosenkov CTO/Founder Konstantin is the mastermind behind our AI, a co-founder and a CTO. Konstantin has been an IT architect, a software engineer, and a leading developer of large start-ups for more than 25 years. Tanya Mamusheva CPO Tanya is our CPO, a cross-functional leader, bringing the organization together to meet business goals. Tanya puts forward a wealth of experience and knowledge of industry to LensAI. Anna Morrison Executive Assistant Anna is acting as the point of contact between the executives and internal or external colleagues. Anna brings over 15 years of English language teaching and has a proven record in education management industry. Eric Wytiaz VP of Business Development As VP of Business Development, Eric is initiating a wide range of revenue opportunities for the company. Prior to Lens; Eric developed several early adoption media solutions for Fortune 2000 Brands, has incubated pioneering video strategies to acquisition, and has successfully built a network of brand, programmatic, agency and publisher partners. Michael Morrison Software Engineer A senior software engineer specializing in building and maintaining high availability database infrastructure and website systems. Sloan Sehr Advisor Sloan is our advisor with extensive and profound experience in crafting, developing, and managing cutting edge media solutions for the world’s top eCommerce and retail brands and is an avid fan of AI and baseball. Daniel Ehevich Advisor & Partnership Development Daniel, our advisor and a partnership liaison with brands and solution providers, brings over 10 years of user acquisition, digital advertising and mobile user monetization experience to LensAI. Founders' Word I believe in the future and technology that will create it. The sci-fi genre made me a curious child who turned into a passionate about science adult. Pavel Shkliaev Founder Since being a kid, I’ve been into Information Technology. I enjoy being in sync with the progressing transformation of the world, and it’s an honor to be a part of its improvement via new solutions. Konstantin Kosenkov Founder So to say, we are a team of dreamers driven by science fiction. Our Journey LensAI was founded by Pavel Shkliaev and Konstantin Kosenkov June 2020 Giving first demos We are taking a risk to show off our technology to "big guys." There's a clear interest in what we are building, and our technology needs to match the highest standards. As we realize that there is still a long way to satisfy those high standards before us, we take a step back to work even harder. We can sense that we are getting closer to the finish line. Read more June 2019 Getting started on a project The idea around which LensAI is built was born in Pavel's head as he was watching some online videos with his kids. Some things in one of the videos caught the kids' eyes, and they immediately wanted them. Being a good father, Pavel turned to online search for purchase. However, the whole process turned out to be extremely difficult. That's when that AHA moment visited Pavel: he realized that what he wants does not exist. The idea kept growing in his head until James Bond popped up on his TV one day... Follow the link to read why we all are so grateful to Agent 007. Read more May 2020 Meeting the first hurdles Everything looks easy and fun at the beginning. We have dived deeply into extensive research and development. Here's when everything changes: it is not that easy or amusing anymore. The idea implementation at times seems impossible, but we love it when we manage to overcome a challenge. Follow the link to see where our dreams take us or how an idea becomes a technology. It's an inspiring story! Read more September 2020 Being talked about Our team is growing. We are blessed to have found brilliant Advisors who not only share industry insights with us but believe in us. Our schedule is grayed out to give demos to both small and large market players who have confirmed that we are on the right track. While we turn technology into a product, we implement collected feedback into development process. New developers have joined us. Our followers are growing. Finally, our social presence is highly visible - we continue to receive a stream of inquires from interested parties daily. We're beyond excited! Read more November 2020 Shifting our focus on the product development We are winding down on all outside communications to put all our energy into product development. As we have received many requests from the market to enable the product's basic functionality asap, the focus is now set on that along with the tech, the underlying AI, and the intrinsic value other market players cannot offer. New developers have joined the team. Read more March 2021 Our Hearts Demand Changes! We are coming close to our "It's a wrap!" moment and waiting with bated breath when LensAI goes live to disturb an old-school cookie-friendly advertising era. With LensAI, there will be no tracking users and eroding their trust but only relevant contextual advertising! It's a long-awaited change that every stakeholder of the digital advertising ecosystem deserves! Read more August 2021 Lens AI was selected to join Media & Ad Batch 4 at Plug & Play! Loads of exciting work ahead! Cheers us on! Learn more October 2021 We did it! LensAI received the Startup Award in Media&Ad batch 4! A perfect outcome to our journey with Plug & Play which made our mission even stronger. Learn more January 2022 Flowplayer Partners with LensAI: Grow Your Ad Revenue With the Power of AI One of the largest web video players in the US announced its partnership with Lens AI. Soon, its clients will unlock new streams of revenue from Shoppable and Contextual inventory generated by LensAI. This inventory will be available for purchase via direct and programmatic deals. Lens AI is changing the world, changing the world of advertising, doing what seemed to be impossible before. Globally. Read more January 2024 Get a public free demo We've released a public version of the demo, its improved the quality of advertising, the changes are mostly related to Shoppable ads, relevancy has improved significantly. We have also improved Contextual, but the main change is still in development process. The Contextual update will expand the number of categories to 10k. This will allow advertisers and publishers to more accurately categorize content and target advertising. Free demo Work With Us! Check here for open positions Join LensAI Let's connect Thank you! You subscribed Thank you! Our managers will process your application and contact you. --- LensAI provides value with every ad impression by automatic product tagging and contextually relevant ads Free Demo PausePlay% buffered00:0004:03UnmuteMuteDisable captionsEnable captionsSettingsCaptionsDisabledQuality0SpeedNormalCaptionsGo back to previous menuQualityGo back to previous menuSpeedGo back to previous menu0.5×0.75×Normal1.25×1.5×1.75×2×4×Exit fullscreenEnter fullscreen Play Free Demo Product Tagging: our product recognition technology enables instant product tagging of items that are either a perfect match, visually similar, or complement detected products Contextually Relevant Ads: our unique associative advertising algorithm taps into the users’ minds by establishing the desired connection between the brand and detected objects that are relevant to it LensAI Targeting: Object Detection Target audience via pictures and videos they consume and serve them relevant ads on their desktop and mobile websites LensAI establishes the best contextual ad perspective through its next generation AI that can understand images and videos LensAI fine-tunes targeting by identifying numerous entities and analyzing their combined meaning within one frame Products Product Properties Product Category People People Actions Celebrities Objects Places Logos Brands Celebrities Objects Places Logos Brands Products Product Properties Product Category People People Actions Celebrities Objects Places Logos Brands Products Product Properties Product Category People People Actions Celebrities Objects Places Logos Brands LensAI Targeting: Object Similarity Target audience via products detected in images and videos LensAI Neural Network Gender & Age Color Class Mask Material Object Landmarks Defining product attributes Match Search of similar products At the very exact moment when the content catches the audience's eye, LensAI automatically tags detected objects with products from the brand's assortment that are visually similar to detected ones LensAI is on a journey to build the world's largest shoppable engine that enables billions of items to be bought and sold all over the internet. Yup, it’s not limited to any platform! LensAI Targeting: Accessories & Complementary Items Target audience via offering complementry items for the objects detected in images and videos LensAI Neural Network Identified objects Suggested products LensAI matches detected objects with just the right complementary items from the brand’s assortment LensAI Targeting: Context Target audience via a combined understanding of the text or audio that goes along with visual content. Sentiment Level Сoncepts Keywords Phrases IAB Text Classification Identify your key potential customers more effectively by understanding what context attracts them Identify your key potential customers more effectively by understanding what context attracts them LensAI Targeting: Associative Links Target audience via associations that emerge from the content LensAI Neural Network Identified environment Home Insurance Home Loans Real Estate App Suggested products Meet associative targeting tool that enables brands to link their ads to any object, entity, or environment they want to be associated with Achieve precise targeting through fine-tuning under what circumstances, including content and context, your ads will be displayed LensAI Brand Safety LensAI Brand Safety eliminates unsafe placements by identifying text, audio, visual components, and sentiments expressed that are not aligned with the brand's safety policy. LensAI Brand Safety makes sure that ads are displayed in a safe contextual environment by detecting textual, audio, and visual content that raises concerns, including but not limited to: Porn, alcohol, smoking, etc. Weapons, war, crime, etc. Racism, cruelty, abuse, etc. The sentimentality level of the context is below normal, i.e., harsh, abusive, rude, negative, etc. If a brand desires to be not associated with, let's say, a particular celebrity, that can be done too. :) Safe content Unsafe content LensAI Ad Formats & Its Types LensAI In-App & In-Web ad formats meet the requirements of the latest developments in the ad industry. Any types and size of ad banners with any ad position per webmaster discretion For mobile & desktop In video with overlay mid-roll. Automatic mid-roll ads, your own format, MoneyDot/V-bar or any other mid-roll video format. In image with overlay Any size of the ad units including the standard Google Ads and IAB ones Any creatives’ design with static and animated images, interactive images and with videos Any types and size of ad banners with any ad position per webmaster discretion For mobile & desktop In video with overlay mid-roll. Automatic mid-roll ads, your own format, MoneyDot/V-bar or any other mid-roll video format. In image with overlay Any size of the ad units including the standard Google Ads and IAB ones Any creatives’ design with static and animated images, interactive images and with videos Any types and size of ad banners with any ad position per webmaster discretion 123456 Ways of Integration Generate more revenue from ads across any channel Website Direct script installation Via Google Ad Manager Via website plugins Display settings, ad slots and other features are available. Dashboard with default setting is also available. Ad network API Iframe Allows you to set up accounts for Publishers and Advertisers, to retrieve statistics, etc. Script is installed via iframe onto your website or through API Custom Video Player Integration of our script into your player In most, cases, there is no need to customize our script for your player Browser Extension Integration of our script into your extension Displays are possible only on the preset websites and players that the users with your extension visit Mobile App In-Progresss SSP/DSP In most cases, integration is possible. Here’s a brief explanation of two ways that targeting can be achieved: Match-Required Targeting on DSP side through key-value pairs (custom extension). Meaning, a match of key-value pairs is necessary for an ad to appear. Non Match-Required Targeting through key-value pairs when ads are displayed without a direct attachment to an item. For example, in standard ad slots and/or standard ad formats. While LensAI has the ability to turn any irrelevant traditional banner advertising to a contextual one, we are rooting for our proprietary in-image or in-video ads formats Free Demo LensAI Integrations Google Ad Manager Easy installation of a script via GAM with no change to current policies Prebid Get ad impressions straight from your Direct Selling Prebid Inventory WordPress Install LensAI script via Plugin Google Analytics Send statistical data to an analytics system that is convenient for you See more... Some Brands We Work With LensAI in action See how publishers & advertisers have achieved their goals using LensAI's unique capabilities. Free Demo Thank you! You subscribed Thank you! Our managers will process your application and contact you. --- AI that instantly transforms any image and video into shoppable moments PausePlay% buffered00:0002:02UnmuteMuteDisable captionsEnable captionsSettingsCaptionsDisabledQuality0SpeedNormalCaptionsGo back to previous menuQualityGo back to previous menuSpeedGo back to previous menu0.5×0.75×Normal1.25×1.5×1.75×2×4×Exit fullscreenEnter fullscreen Play Ad Formats A novel lightweight ad format that is overlaid on visual content with reference to the object or entire scene the very same moment a user engages with it. Our unique algorithms select and then embed the most relevant ads into visual content automatically based on the results of in-depth aggregate analysis of visual, textual, and audio content. Highly intelligent placement of ads involves using previously unused places with the highest audience response. Show info Hide info Ad A.I. The core of LensAI platform is an associative thinking artificial intelligence that performs in-depth and aggregate analysis of visual, textual, and audio content. As a result, our innovative algorithms automatically select and embed relevant ads into any content watched by users in real-time Show info Hide info Technology Marketing technology that places and displays targeted ads. Complete configuration settings are available. Show info Hide info Ad Inventory AI Associative Thinking Technology allows to deliver ads for any advertising purpose, ranging from selling goods and services to lead generation and brand awareness. Whatever the advertising goal is, ads are always relevant to the content and embedded straight into videos or images. Show info Hide info Ad Network A hub that meets the demands of publishers and advertisers. Advertisers reach the most relevant users as LensAI enables them to choose the type of content to appear against and even specific objects to embed their ads into. This component is a direct ROI/ROAS driver. In turn, publishers get a tool to maximize the value of the visual content they post. LensAI enables publishers to open up new revenue streams by making images and videos shoppable in real time. No need to stop using other types of online advertising. Show info Hide info Ad Analytics The back-end analytics side of the house allows publishers and advertisers to get tons of data to understand deterministically how their ads performed. The benefit to advertisers is understanding precisely how and where to target more effectively. The value to publishers is to have a deep understanding of what is most relevant and vital to their audiences and then create the content accordingly. Show info Hide info Thank you! You subscribed Thank you! Our managers will process your application and contact you.